It is truly amazing at how the Internet and technology is changing the way people buy and sell their homes today.
The real estate market is a prime area for target marketing on the "World Wide Web", on Websites, in Newsletters (print and email), and Online advertising. Imagine being able to shop online for your dream home. Well, that is becoming more of a reality today then ever before.
Take a look at some of the real estate stories. The Internet is becoming a hot area for home builders, real estate companies, mortgage institutions, and other property associated businesses such as brokers and individual Realtors® who are embracing this new technology.
Consumers are also embracing the Internet for their dream home search online. More and more websites are incorporating MLS "Multiple Listing Services" searches directly from their site. Home buyers can even set up alerts to automatically email them when an online listing changes in price or status, or when a new listing is added.
Some Realtors® are even taking this marketing approach a step further by giving the sellers their own home-website with pictures, information, virtual tours, and printable brochures with a link from the "Multiple Listing Service" listing directly to the sellers home-website. A few are even incorporating blogs into their real estate website for sharing home buyer and home seller stories, giving a personal touch.
For some creative marketing for your real estate website contact Professional Web Services, Inc. Our experts have the background in real estate technology, sales, and marketing to provide a site that can be a gathering place for both buyers and sellers and ultimately provide quality leads and clients for you.
19 May 2005
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